Design - Logo/Identity, Advertising, Display, Presentations, Visual Interfaces
Illustration - Line & Color, Information, Photographic, Cartography
Fine Art - Drawing, Painting, Sculpture, Crafts
The images and data on this site are the property of sandra ragan/plum grafik, clients thereof, and others as noted. Please respect their hard work and creativity by following the "Golden Rule,"
Do unto others as you would have them do unto you.
Traditional, Digital, Photo Composites:
Line & Color, Information, Photographic, Cartography
The saying that a picture is worth a thousand words is still true today.
The images and their creation ... sketches, tone, photographic... from a few simple lines or colors to complicated 3D models illustration are an integral and sometimes misunderstood part of design.
A good illustration, like good design is not an after thought, and can be deceptively simple in appearance.
Book Cover and Packaging Illustration
The following three book are Starwerks Publishing Projects.
In a Grain of Sand, Vicki Werkley; proposal for a medical suspense novel, cover & spine.
Concept reference clip art with blood replacing the sand in an hourglass.
Line art illustration done in Adobe Freehand and refined in Photoshop.
Born in Internment, from Grape & Thistle Press, by Anna Fiorina Hess, is a fascinating set of stories about a Scottish-Italian family during World War II.
The client had a concept that needed expansion (image on the left).
New images were created from stock photos.
The flames were moved to the back and replaced with ones generated in PhotoShop.
The logo and layout are on the Design Portfolio page.
The Counterfeit Princess by author Melinda Young is the first of a trilogy, cover spread and ebook.
The final version used a photo taken by the author on a paprika silk velvet ground, that was entirely generated within photoshop. The white cover (above) done with clip art was provided by the author.
Extensive color work was done on the crown. The blade was faded into the back at the spine. Everything shown above was done in Photoshop to get the letterforms right and maintain the drop shadows.
There were several radically different cover images created from stock photos and type over the period of two years, based on different aspects of the story. Some rather complicated.
Advertising and Collateral
Custom Process / Disney's Angels in the Outfield
The panorama for "Angel's in the Outfield", the Disney movie, began life as two 35mm slides taken during filming (with the film crew in the stadium) and a posed studio shot of the actors.
35mm slides scanned at 2400dpi and output to a digital 4x5 transparency.
The final image was used by other agencies for newspaper advertising and the back of the videotape box.
Trade Show Materials - Poster, Booth Wall Banners
and related items.
BioRAD Bio-Medical Equipment and Services
Not so long ago state-of-the-art computer operated diagnostic equipment looked like this.
Three photos were combined here.
Above: Cover and interior of a long, 2-sided, folded, hand out conceived as a treasure hunt, to lead customers through the space and have them answer questions only found within the exhibition space, guaranteeing that they see all the exhibits. "Prizes" were awarded along the way and at the end. Related items included a clipboard with forms to fill out, magnets, pens, etc.
Devices were often still in the prototype stage when advertising collateral was produced.
I was given this photo of the GeneGun mock up with instructions to "make it sexy." Bio-RAD
Merchandising Collateral Illustrations
Macy's West Divisional Visual Merchandising, Store Design, Planning & Construction
Three 54" x 22" panels for the Macy's Union Square Men's Store, San Francisco, Fall 2003 Remodel.
Photos were used as reference for hand drawings in Photoshop using a Wacom Intuos Tablet.
The sketches were taken into Freehand MX to create the final postscript line drawings.
On display: as seen from the O'Farrel street side. Direct digital output by Digital Pond.
Examples of Macy's Union Square merchandising displays and chain-wide collateral. * 125+ stores from Texas to Hawaii, and Guam with the addition of Liberty House in 2001. San Francisco Corporate offices were moved to Cincinnati in 2005.
Carver + Schicketantz Architects
Production of Photo-realistic presentations for engineering, interior design and architectural clients.
Photoshop and Freehand.
Proposed swimming pool created from photos of pool site, vendor samples and area sketches.
The rock structure was imagined in 3 different configurations and illustrated variations of it's appearance were done with and without water. And the completed pool. Carver + Schicketantz Architects
Redesign of a turned wood Colonial railing in a Southern California beach house
1) The railing was removed, along with complex cast shadows from windows and skylights.
2) Three mock-ups were done. Anodized aluminum railing shown here.
See more examples in Imaging.
Motorola, In Car Navigation System - Animated Prototype
Above is a proposed design for Motorola's in car navigation system done at AMA. This prototype system was under development before Honda came out with an ugly one commercially. Our design was never put into production but it received an ID Magazine Design Award in 1993. The team worked on the map while I prototyped the plastic casing. Prototypes for software and hardware were quickly done in 2D drawing programs by creating a slide show where pieces changed to show movement. It explained complicated concepts in seconds instead of pages worth of words.
City of Oakland, California Facade Improvement Grant Program
Interesting project... block long urban panoramas produced from digital photos, scanned architectural sketches, and converted CAD drawings. Both sides of each block were shown with and without proposed improvements. Created photo composites with overlays in PhotoShop, postscript maps and then layouts in InDesign. Presentation boards in the Design Portfolio. Twenty-eight 24 x 36" mounted boards covering 12 blocks of International Blvd., 8 blocks of MacArthur and several other locations. Ace Architects
This was a logo design project that expanded to include instructions on how to use their website, collateral (like the bumper sticker above) and an animated banner ad that cycles through 5 languages.
Personal family history work: Research, layout design and illustration of the Cole/Soberanes family tree
On display at the family home Casa Soberanes in Old Town Monterey, CA and Mission Soledad. Cartography for presentation materials illustrating the exploits of Jose Maria Soberanes (Soberanes Ridge, Big Sur) and other family members in Mexico, South and North America.
Detail of this 11x17 map.